Every engagement is built to keep my time light and your brand sharp. I think; your team executes; I validate their work against the spec we build. No over-promising, no busywork.
Pre-work that makes you surface what you already know — skills, knowledge, interests, passions, people, pain points, pursuits. You do the excavation before we ever meet.
A live, deep dive that turns raw answers into a defined brand. This is the foundation everything downstream references.
The forward-facing brain-check. Decisions, direction, priorities, course-correction — the reason to keep me on retainer.
Framed as a check-in — actually a content-mining session. It pulls rich, true-to-brand material out of you on an ongoing basis and keeps you evolving as a creator.
The door-opener, for any business. Intake questionnaire and an onboarding clarity session on entry, then one monthly strategy call and one focused strategic direction each month. View details →
For personal brands, creators, and early founders. Intake and onboarding clarity session, a living direction doc plus 30-day plan, monthly strategy call, the recurring Brand Interview, and ongoing content collaboration. View details →
For startups and established companies. Intake and onboarding clarity session, a foundational positioning document, a quarterly strategy arc, the recurring Brand Interview, plus advising and validating your content team or agency against the brand specification. View details →
Intake and onboarding clarity session, a competitive positioning foundation, and category positioning that protects margin — monitored as the shelf and scroll shift, with the recurring Brand Interview and ongoing validation of creative and campaign direction. View details →
The front-end for the Retainer and eCommerce/CPG packages. The heavy positioning work delivered as a standalone foundation document before the monthly clock starts.